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Everyone is in turbo mode. AI makes everything faster, more efficient, cheaper. Companies race along because they're afraid of falling behind.
But what's really happening?
→ They lose their identity
→ Their clients know their competitors better than they do
→ They become interchangeable suppliers fighting on price
→ It becomes a fight to the death...
Unless you dare to slow down.
In my new article I share how my financial client (and probably you too) is trapped in this vicious cycle. And more importantly: how to get out of it.
Because while everyone is going faster, your opportunity lies in doing the exact opposite.
An energy company is launching a technically innovative project with a beautiful sustainable solution.
The business case is solid, and the excavation work begins. Once the maximum budget of 50 million euros has been spent, it turns out that convincing greenhouse farmers to relocate to the area is not going well.
For the third year in a row, we have delivered the design of the annual report for an asset manager listed on the Hong Kong Stock Exchange ("HKEX").
It is an honor to contribute to the expansion of asset managers who operate globally across different time zones, also by supporting them with marketing and design.
I once sat down with a client with the goal of improving the lead generation process. One of my first questions was: how many companies in the Netherlands fit the group where you can deliver the most value, and that would be willing to pay for it — market size + focus group(s)?
The articles are still only available in the old format for now. We are currently converting everything to the new format.
Sibren Strategy & Design supports serial entrepreneurs in the financial industry, technology, and manufacturing by increasing the volume, market, and profit from both current and new customers. We achieve this by applying the Convincing Power Principles, ensuring that existing customers become the highest-paying clients. This also increases your Customer Lifetime Value (CLTV) by +10%, making your company more attractive to investors, partners, and employees.