The Client

Toko BV exhibited at the SURF Educational Days. The studio designed and produced the booth, prominently featuring Egel: software for university exam assessment.

Identity

We developed a distinctive visual identity for the Egel product, ensuring all materials maintain consistent, recognisable branding. The concept included adjustments to Toko's existing brand guidelines, creating visual coherence where product name and company strengthen each other.

Logo

A new logo was created specifically for the Egel brand.

Campaign

Following the logo and styling, a campaign was developed around the slogan: "Antwoord, verantwoord" (Answer, responsibly).

Brochure and marketing materials

A comprehensive new brochure was developed using the established styling to clearly position Egel in the market.

Manuals

Product manuals received design upgrades, including cover redesign and interior layout improvements.

Posters

A2-sized posters were created for campaign promotion.

Interested in a strong identity and campaign?
Send a message or call +31 23 540 61 80.

With Egel we delivered:

• Corporate identity
• Logo design
• Campaign concept and slogan
• Brochure and marketing materials
• Manual design
• Posters
• Exhibition booth design