Projects
WarmCO2 - Strong Brandpromise >>
WarmCO2 had a vague brand promise, "Green certainty", with no figures or persuasive power.
Through a workshop we developed a powerful new tagline and measurable promises that truly convince the customer.
Guidance for the Marketing Department of a Sea Port company in transition >>
Zeeland Seaports (now North Sea Port) was in a turbulent phase of its existence. It needed to operate more commercially, and a merger was in the works.
"How can we, as a communications department, be prepared for the upcoming situation and support the organization by developing a leading direction, ensuring that we can quickly develop a smart new website in any scenario?"
Community Building for a Sustainable Innovation Project >>
How do you get 80+ leaders and decision-makers interested in the circular economy from the Netherlands to a conference center in Terneuzen, Zeeuws-Vlaanderen? Read this case to see how we managed all the communication around a conference.
Brand and Product Illustration for a Software Company >>
Software for Chemistry & Materials (SCM) was using many different images of chemical models interchangeably, creating a cluttered impression.
We developed a powerful vector illustration of an Au atom with a nanotube that scales seamlessly across all media, from website to a 4x3 metre trade show banner in the USA.
The result: a cohesive, spatial image that became the cornerstone of SCM's corporate identity.